Hey! I'm Joanna, your
PPC Growth Partner
You run the business. I’ll drive the digital growth!
Strategy, setup, or optimisation—wherever you are in your growth journey, I craft and fine-tune digital marketing strategy that drives scalable results.
I specialise in driving growth through data-driven PPC campaigns: B2B, SaaS and lead generation is where I shine. We are a perfect match if:
You're Scaling
You’ve moved past the early hustle and are now looking to scale efficiently—more leads, better ROAS, and smarter ad strategies.
Years experience
Clients served
Monthly budgets
Industries served
Founder @ PPCJo
PPC Jo
2023 - present
Developed and managed digital marketing strategies for B2C and B2B clients, focusing on customer acquisition through lead generation, and cross-channel campaigns.
Performance Marketing Lead
Ancestry.com
2019 - 2022
Led digital transformation and developed cross-funnel strategies, shifting from CPA-focused to automated models with custom KPIs.
Founder @ iDuDigital
iDuDigital
2016 - 2019
Founded a boutique performance agency, focusing on paid media strategies for high-profile clients like Swarovski, Manduka, and Elemis.
Performance Marketing Consultant for Pet-Supermarket, Virgin and Delta Airlines , Sainsbury’s Bank etc.
Account Director
WPP & Publicis agencies
2011 - 2016
Led Google Ads campaigns and strategy for Oracle, Electrolux, Elemis (LVHM), LEGO, Delta, Barclays to name a few…
Frequently asked questions
What’s the minimum investment to get started?
What is the best campaign for me?
Why should I hire you over another agency?
